As we come to the end of 2022 and look toward to celebrating Thanksgiving, it is hard for us to embrace the season when we have many responsibilities ahead of us.

Goals. Deadlines. Quotas. Sales targets. During this season, we spend a good deal of our time pursuing these objectives.  

Instead, maybe we should be intentional about the value of celebration. The value of celebration is far-reaching, and according to research firm Battalia Winston, the number of companies spending money on celebrations is growing. Here are some of the ways celebration can make a positive impact on your organization.

Maintaining Motivation and Retaining Talent

In their book, The Leadership Challenge, James Kouzes and Barry Posner write, “Exemplary leaders know that promoting a culture of celebration fuels the sense of unity essential for retaining and motivating today’s workforce.” Effective leaders keep their teams engaged by celebrating today’s success before delivering tomorrow’s objective.

Stress and Productivity

Celebration is an opportunity to cultivate an attitude of gratitude, and gratitude has powerful effects on our performance. According to research by professors from UC Davis and the University of Miami, people with an attitude of gratitude experience less stress, more energy, better sleep, improved physical health, and make superior progress toward accomplishing goals.

Building Company Culture

Celebrations are an opportunity to stand behind your company values and establish the integrity of your organization. If your company says it values its employees’ well-being and happiness, celebrations are a way to walk the talk. If your organization values collaboration and effectiveness, then it’s also worth noting that Kouzes and Posner repeatedly highlight the fact that celebrations are critical to teamwork and trust.

Growing Relationships

Celebrations can be an opportunity for employees to interact with each other outside of their day-to-day professional roles. This is a golden opportunity for building bonds and growing social capital. Personal connections can lead to insights that help us work together in more effective ways, paying dividends down the road when the next goal is on the horizon.

Saying Thanks

Who doesn’t appreciate a hearty thank you? Celebrating success is a great way to let your team know how much you appreciate them. And if you can’t get behind the value of saying thank you just for the sake of saying thank you, numerous research articles point out that employees who feel acknowledged are more motivated, more productive, and more resilient.

Remember, a celebration can take many forms. It doesn’t have to be a big year-end party or a company holiday team-building event. We can take the opportunity to celebrate goals, both big and small, in ways both boisterous and quiet.  

How will you be celebrating with your team this season? 

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